Commercials Using Logos Pathos Ethos. But using ethos pathos and logos in commercials sometimes means featuring one advertising. Good persuasive advertising technique is when you balance all three.
To viewers it looks like she uses Covergirl so that is why her face is all clean clear and feels lightweight. In todays society advertisements on billboards on television and in magazines have a large influence on what consumers choose to buy. Rolex advertisement and its use of ethos logos and pathos March 9 2013.
Ethos Pathos and Logos in Advertising Ethos in Advertising Advertising with ethos is about convincing a consumer that your company is more reliable credible and trustworthy than any other one.
She is gorgeous and has beautiful skin. Celebrities have become increasingly popular in these advertisements as demonstrated here with the use of David Beckham for Rolex. Packaging of groceries look undamaged and neat shows the app. Logos is an ad that will make your life better its logical or it is common sense.