Ethos Pathos Logos Kairos Definition

Ethos Pathos Logos Kairos Definition. Each category invokes a different appeal between speaker and audience. Logos seeks to persuade the reader intellectually.

Logos appeals to the mind. Use Pathos to explore emotions and create connections between the characters and. They are often used in speech writing and advertising to sway the audience.

2300 years ago Aristotle determined the components needed for persuasive speaking.

The Greek word for character ethos basically refers to your credibility as the author or speaker. In order to engage an audience on a particular topic the person presenting the information must first establish him or herself as someone that can be trusted or as. Ethos Pathos and Logos are modes of persuasion used to convince audiences. Lastly logos is something on logic facts and figures.