Logos Marketing Definition. Logos are often created by a graphic artist in consultation with a company and marketing experts. Logos is the Greek word for word however the true definition goes beyond that and can be most closely described as the word or that by which the inward thought is.
Pathos elicits emotions in the audience. Ethos or the ethical appeal means to convince an audience of the authors credibility or. Logos definition is - the divine wisdom manifest in the creation government and redemption of the world and often identified with the second person of the Trinity.
In addition to having one of the most recognizable logos its become the poster child for branding.
Designers often use a combination of these basic types. A brand logo is a symbol emblem graphic mark stylized name. Logo for a company specialized in marketing for hotels and tech companies The concept is abstract representing two hands kind of handshaking to convey hospitality and the hands form the letter H in the negative space. Ethos or the ethical appeal means to convince an audience of the authors credibility or.