Logos Pathos Ethos. Your credibility and character. Aristotles modes for persuasion - otherwise known as rhetorical appeals - are known by the names of ethos pathos and logos.
Dalam tulisan sebelumnya saya menjelaskan tentang kata Etos yang berasal dari kata Yunani kuno Ethos dalam arti sebagai karakter atau ciri yang dimiliki sebuah kelompok suku atau bangsa. Using the strategies of logos pathos and ethos is essential to strengthening the writers viewpoint. Uofleduwritingcenter writinglouisvilleedu 502852-2173 Logos Ethos Pathos Kairos Pathos Greek for suffering or experience Focuses attention on the values and beliefs of the intended audience.
Pathos means experience or sadness and it is an appeal to emotion.
Ethos pathos and logos are the three categories of persuasive advertising techniques. Logos is a broader idea than formal logicthe highly symbolic and mathematical logic that you might study in a philosophy course. Powered by Create your own unique website with customizable templates. Ethos or the ethical appeal means to convince an audience of the authors credibility or.
