Starbucks Siren Logo History. The starbucks logo remains almost unchanged over the years, the starbucks logo is one that has undergone a few revisions. Marketing has been one of the urgent components of the brand starbucks over numerous years.
The siren in the circle thus became the entire logo, and was recolored in green as well. Simplicity is the key component of this logo. Here’s how the starbucks logo design evolved over the years.
As recently as 2011, the company removed all words from the logo, perhaps because the siren had become so recognizable, the chain’s cups and other product no longer needed to say “starbucks.
This is how the coffee shop chain celebrated its 40 th anniversary. A naked siren with a luxurious bust with a crown on her head, holding her two tails with her hands. The logo designed in 2011 is used today. She became the center of the company’s first logo, looking much like she did centuries ago, encircled in a brown band with the words, “starbucks coffee, tea and spices.”